My name is J.D. Roth. Once upon a time, I wrote a blog called Get Rich Slowly. At GRS, I chronicled my journey out of debt and into a brave new world of smart money management. Along the way, I shared what I learned, both the good and the bad. As you might guess from the blog’s name, I espoused the slow, sure path to wealth.
Eventually, I sold Get Rich Slowly and moved on to other things. I wrote a book. For four years, I contributed the “Your Money” column to Entrepreneur magazine. Mostly, though, I stopped writing about personal finance and started fixing what was broken in the rest of my life.
In 2013, my friend Chris Guillebeau asked if I’d like to create a course with him. “I think you’re just the person to write the Unconventional Guide to Money,” he said. So that’s what I did.
I spent almost a year developing the Get Rich Slowly course. As part of that, I wrote a 120-page guide describing how to become the Chief Financial Officer of your own life. “Be Your Own CFO” was the be-all and end-all of my financial philosophy, distilling everything I’d learned during a decade of reading and writing about money. When I was finished, I knew it was my best work — and the folks who read it seemed to agree.
The problem? Not a lot of people read it.
Plus, even those who did read it sometimes struggled with the metaphor. Not everyone knows what a CFO is — and of those who do know, few seem to care.
I want more people to hear my message. I want more people to become the Chief Financial Officer of their own lives, but I don’t want to bore them to death in the process.